Key players from up and down the food chain – consumer packaged goods (CPG), grocery retailers, fast-moving consumer goods (FMCGs), and technology providers – gambled – er, gathered – in Las Vegas last week for the first-ever Groceryshop conference. The conference producers filled 2,200 seats, primarily, due to past success with Shoptalk, their massive, retail-focused parent event. As the U.S. economy soars through the fourth industrial revolution with disruptive technologies of artificial intelligence (AI), robotics, the Internet of Things (IoT), 3-D printing and more, the conversation at the Aria Convention Center revolved around how companies large and small need to keep up to remain relevant, and to earn shoppers' dollars.
We're excited to report that one of our founders, Dagan Xavier, was interviewed by the online entrepreneur publication BizcastHQ. In their conversation, Dagan Xavier discusses how the best innovative solutions are the ones based on actual needs in the real world. "A company should establish and follow a set of important values, and use those values to help get everyone on the same page and all moving in the right direction. One of the most important values is intellectual honesty." Watch the full video on their website here, or watch it below.
It’s no secret that transparency totally transforms product content and shapes the path to purchase. 78 percent of merchants report their product content exchange system cannot keep up with enhanced consumer demands for transparency. Today’s consumers base their purchasing decisions on information beyond the standard product label to attributes like ingredient origins and composition.
As recent studies have shown, food and beverage-focused businesses benefit by being more transparent with consumers. An impressive 83% say they find value in having access to more in-depth product information*.