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Learn about big data technology and trends for the consumer packaged goods (CPG) and retail industries.

Blog Feature

Trends & Research

Why Chocolate Might be the Key to a Healthy Heart this Valentine’s Day

Valentine’s Day is here and consumers across the country are searching for the perfect way to show their love. Chocolate continues to be one of the most popular Valentine’s Day gifts and those indulging this year need not feel guilty. Buying patterns for chocolate follow broader grocery shopping trends -- consumers are investing in “better-for-you” ingredients and brands that provide greater transparency. February also marks American Heart Month, a federal event that brings awareness to the dangers of heart disease. The American Heart Association (AHA) recommends maintaining a healthy diet for optimal heart disease prevention - this includes avoiding added sugars and steering clear of sodium-laden foods. Luckily, the myriad of chocolate options mean that shoppers can have their “heart-healthy” chocolate bar and eat it, too.

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Trends & Research

Celebrating American Heart Month: Tips For Keeping Your Heart Healthy

February is American Heart Month, a federally-appointed event to remind Americans to focus on their hearts and encourage them to get their families, friends and communities involved.Heart disease is the number one cause of death for both men and women in the United States, claiming an estimated 610,000 lives each year, according to the Centers for Disease Control and Prevention. Fortunately, maintaining a healthy diet and lifestyle are two of the best preventions to cardiovascular disease.

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Trends & Research

Shop Your Diet Series, Part IV: the Mediterranean Diet

Cruising the Mediterranean Sea provides travelers with an incredible experience. Visiting some of the most historically important cities on Earth, including Athens, Jerusalem, Madrid, Rome and Venice, just to name a few. Of course, the most important part of any day visiting these places is mealtime. The food in this region is so well regarded that the Mediterranean Diet is embraced the world over for its nutritional value. In this fourth and final blog of our series on shopping your diet, we look at the Mediterranean Diet and the nutritional value it offers to people who follow it. We’ve already covered Paleo, vegetarian/vegan and keto diets, now we’ll offer some insights into how the Mediterranean Diet might look when filling your shopping cart.

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Trends & Research

Shop Your Diet Series: Part III: The Keto Diet

Shop Your Diet Series: Part III: The Keto Diet January is more than half-way over – are you staying committed to your goal of eating cleaner and/or following a particular diet this year? We hope that our information on “shopping your diet” is helping to alleviate confusion about what is allowed – and what to avoid – for your new way of eating. In the third edition of our series on shopping your diet – the second post was on vegetarian and vegan diets – we’re digging into the trendy ketogenic diet. Though you’ve likely seen this diet leading headlines in the past few years, it has actually been around since the 1920s. Designed in 1924 by Dr. Russell Wilder at the Mayo Clinic, the original purpose of the keto diet was to treat epilepsy. It lost its popularity in the 1940s due to the slew of anti-seizure medications on the market. The ketogenic diet is a low carb, moderate protein, and high fat diet which puts the body into a metabolic state known as ketosis. When the body enters a state of ketosis, the liver produces ketones which become the main energy source for the body; this diet is based on the premise that the body is designed to run more efficiently as a fat burner than a sugar burner.

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Trends & Research

Shop Your Diet Series: Part II: Vegetarian and Vegan Diets

It’s two weeks into the new year and how many of us are still sticking to that diet resolution? I hope many of you are still inspired to eat healthy and finding ways to keep shopping for that new diet. While willpower plays a big role in how well you keep your resolution, but being armed with the right nutritional information about foods can give you an advantage, too. With help from Label Insight, your 2018 diet may be your most successful.

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Trends & Research

Shop Your Diet Series: Part I: Paleo Diet

“New Year, New You.” Many of us greet the new year with the desire to kick-start a new diet, either to help shed unwanted holiday pounds or to live a cleaner, healthier lifestyle. In fact, most (67%) Americans will be prioritizing healthy or socially-conscious food purchases in 2018, according to a recent survey of American adults conducted by Wakefield Research for Label Insight.

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Company Viewpoint  |  Trends & Research

Label Insight Data Fuels Study on Sodium Levels in Bread

The expression “the bread of life” underscores the foundational aspect of bread as a food staple, a basic part of any diet. You sometimes hear about people who can easily survive on only bread and water. But dig deeper into the nutritional details about bread and you will find significant differences between one bread product and another. 

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Trends & Research

Using Data Science, Raley's Gains Competitive Advantage Through Transparency

The stakes for transparency as they relate to food and beverage products are higher today than ever. According to Nielsen, 59% shoppers find it difficult to understand nutrition facts on food packaging [1], and the ability to recognize ingredients is the most influential factor for them to sway a purchase decision on these types of products [2]. Take these consumer demands for transparency and combine them with the ultra-competitive grocery retail industry that continues to consolidate, most recently with the AMZN-WFM deal, and it becomes more apparent that traditional grocery needs to provide a reason beyond price to gain and maintain shopper loyalty.

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Company Viewpoint  |  Trends & Research

Coca-Cola Zero Sugar Shines Spotlight on Sugar Concerns

Confusion and Concern about Sugar Ingredients matter today more than ever. According to Label Insight’s Shopper Trends study, 98% of shoppers think it’s important to consider the ingredients in the food products they purchase.

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Blog Feature

Trends & Research

Consumers Demand Transparency from Personal Care Products

In the first three posts of our Ingredient Confusion Series, we learned that shoppers are meeting a huge roadblock when evaluating their food products - they’re confused and concerned about the basic elements that make up the food products they buy. This confusion creates a gap in trust between consumers and brands, and oftentimes prevents them from buying a product. But think that confusion and concern only relates to food? Think again.

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