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Learn about big data technology and trends for the consumer packaged goods (CPG) and retail industries.

Blog Feature

Data  |  Transparency  |  Trends & Research  |  regulation

Why Digital is the Best Way to Comply with Disclosure Laws

Disclosure legislation is appearing more frequently as consumers increasingly demand transparency from brands into the products they buy. The California Cleaning Product Right to Know Act, the FASTER Act for sesame labeling, the National Bioengineered Food Disclosure Standard (NBFDS), and now proposed legislation for using the term “healthy” on packaged foods all require brands to disclose various information about their products. And new disclosure regulations are sure to come. 

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Blog Feature

Data  |  Data Strategy Solutions  |  Trends & Research  |  health & wellness

Dessert on a Diet - Valentine's Day Treats that Didn't Break your Diet

This Valentine’s Day, health-centric shoppers were seeking out candies that would allow them to indulge in the celebration without the burden of compromising their diets and hard earned progress. CPG brands and retailers should be asking themselves two questions: did consumers know where to find these diet compliant candies in-store and online, and what can be done to make this search more convenient for shoppers going forward?

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