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Ronak Sheth

By: Ronak Sheth on January 12th, 2015

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Product Data. It’s No Piece of Cake

We often get asked why our job is so hard and why more people aren’t doing it or haven’t done it yet.  Product Data analysis and food labeling can’t be that hard, can it?

 

 

Our best customers are those who’ve tried our job but quickly realize it’s more challenging than they thought.

While it might seem counterintuitive, large manufacturers actually have the hardest time doing our job.  These companies are geniuses at getting people into the retailers and buying their products, but their core competency is not data.  In fact, big companies, by nature of being big, require an immense level of coordination to perform the same level of data analysis that defines our operations here at Label Insight.

Often these companies spend hundreds of millions of dollars to implement a central approach to data analysis.

By contrast, a company like Label Insight can do the job at a lower cost since we have already polished the processed and set the system in motion.  We call this Speed to Insight.  Large companies throughout the country are craving such speed.



Fast and Furious

Large manufacturers are not the only population seeking Speed to Insight in the wake of growing amounts of data.  Retailers also crave this speed as they attempt to keep up with the pace at which data is changing.  Data in this industry can change exceptionally fast.

Eventually getting all the data is not that hard, but keeping it all updated is the trick.

Some manufacturers make a half dozen or dozen changes throughout the year.  You can scan the local retail store to know that there are tens of thousands of brands in one store.  The result is an overwhelming amount of data changes each year by brands sold in each retailer.  How does a retailer keep up with the pace?  They look to us at Label Insight to get the insights much faster than they could on their own.

Our Label Insight platform is a direct response to this need for fast and accurate data.

The most exciting opportunity for us at Label Insight going forward is the opportunity to be at the center of so much innovation.

Future videos and accompanying posts will highlight how our clients are integrating Product Data with Private Label, Tax, Point-of-sales and Pet Food.



 

About Ronak Sheth

Ronak Sheth is Label Insight's CEO, bringing 16-years of startup experience in software applications, consulting, technology, manufacturing, and sales to the role. He has leveraged his consulting and technology skills to drive strategic initiatives for global companies across various industries including consumer products, grocery retail, healthcare and pharmaceuticals, high-tech electronics, chemicals, oil, industrial, and legal.