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Learn about big data technology and trends for the consumer packaged goods (CPG) and retail industries.

Brooke Bright

I manage a team of subject matter experts and main emphasis is researching and implementing industry standards into our database and to continuously learning about the market as a whole. Committed to utilizing our attributes to fuel data transparency initiatives, such as SmartLabel.

Blog Feature

Retailer Solutions  |  health & wellness

Retailer differentiation in 2019: a personal review of H&W

Outside of being so closely attached to product data in my role, about eight months ago, I relocated from St. Louis to Label Insight’s headquarters in Chicago. With it came a new set of regional retailers. I traded in Schnucks and Dierbergs for Mariano’s and Jewel, although I’ve still managed to locate my nearest Target for my extensive shopping trips that go far beyond the pantry. While I knew the demand for consumer transparency and retailer differentiation were both on the rise, I decided to dig into what 2019 and beyond held for some of my favorite retailers (and it wouldn't be a Label Insight blog post without a little data).

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Blog Feature

DataBite

Data Bite: Trending holiday ingredients

Are you in the holiday spirit yet? We here at Label Insight sure are! We decided to take a look into our database to see just how winter spirited we are. So grab a mug of hot chocolate and cuddle up by the fire as we dive into Label Insight’s product database.

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Blog Feature

Trends & Research  |  health & wellness  |  industry news

Millennial Parents Demand Transparency. Are Baby Food Brands Keeping Pace?

It’s no secret that Americans have become increasingly more health-conscious across all areas of life. But we’ve recently found that the presence of children in a household often creates a greater desire to know and understand more about the food being served to the entire family. Recent research suggests that parents place greater importance on knowing more information about ingredients, nutrition, health benefits and other product information when deciding what products to buy.

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Blog Feature

DataBite

DataBite: GMO Labeling Law Signals Larger Transparency Demand

President Obama has signed the GMO labeling bill into a law. The mandatory disclosure of the use of GMO ingredients is the latest reaction to an ongoing consumer mandate for transparency from brands and manufacturers. Image via International Rice Research Institute

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